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The Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of

The Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of
Download http://tinyurl.com/nv7umuq Full Audiobook

by Steve Stoute | Rating: 4.5 | Released: 4/3/2014 | Lenght: 11 hrs and 59 mins | Narrated by: Kerry Washington

The business marketing genius at the forefront of today’s entertainment marketing revolution helps corporate America get hip to today’s new consumer – the tan generation. When Fortune 500 companies need to reenergize or reinvent a lagging brand, they call Steve Stoute. In addition to marrying cultural icons with blue-chip marketers, Stoute has helped identify and activate a new generation of consumers. He traces how the “tanning” phenomenon raised a generation of black, Hispanic, white, and Asian consumers who have the same “mental complexion”.

Reblogged 2 years ago from www.youtube.com

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