DoubleVerify adds publisher-side capability with acquisition of Ad-Juster
DoubleVerify, which authenticates digital ads for brands and ad platforms, has announced an acquisition on the publisher side. The New York City-based firm said this week it has purchased Ad-Juster, an analytics and reporting platform for digital publishers, in an all-cash, all-stock deal. Ad-Juster integrates data about advertising inventory and […]
Like
0
Liked
Liked