Priority

Email-focused personalization is top priority for marketers

, , ,

Email-focused personalization is top priority for marketers

⋅

30-second summary: A new survey of its users by retail marketing platform Bluecore finds that targeted email personalization will be a top priority for marketers in the 2020s. The survey points to the need for a better definition of the different kinds of personalization, especially when compared to Gartner’s recent […]

Liked Liked
No Comments
Commitment to personalization

, , , , ,

Personalization is powerful, but still not a priority for many marketers

⋅

It’s been a big news week for Amazon. The ecommerce giant’s shares have surpassed those of Walmart. Amazon announced the end of its restaurant delivery service, while launching a credit card an AI-powered recommendation service to improve personalization. Oh, and thanks to a 52% year-over-year increase in brand value, Amazon […]

Liked Liked
No Comments
Google+