Kelly Ripa and Mark Consuelos's 18-Year-Old Daughter Walked in on Them Having Sex
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We spoke to Fay Miller, Marketing Director at Fospha, about the value of Customer Data Platforms and how they can help your marketing efforts. Customer Data Platforms (CDPs) aren’t nearly as complicated as they sound. In essence, they gather all your customer data in one place so you can then integrate […]
In 2015, Google introduced Universal App Campaigns (UAC) to their suite of developer tools. The idea behind UAC was to make life easier for developers to promote iOS or Android apps across Google’s various platforms. Previously, each platform required a separate campaign, meaning it was a time-consuming process. With UAC, […]
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A new year is a time for fresh starts: personally, professionally, and, hey, even digitally. But if you’ve been waiting for 2019 to roll out a new product or campaign and haven’t considered a microsite, you could be missing out. According to Forrester, microsites can be four times more effective […]
This is an updated version of our popular “A beginner’s guide to display advertising” from 2015. Digital marketing is full of buzzwords so overused they’ve all but lost their meaning, like “authentic experiences” and millennials. Yet, the industry is also full of jargon that does mean something, but has so many […]
Influencer marketing has seen an explosive growth over the past years. People are eager to trust celebrities and people of high influence before purchasing a new product. Brands have realized that the right endorsement of their products can increase sales, so they invest a bigger budget in finding the best […]
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