30-second summary: Build in sections of your emails that can pull dynamic content that can change based on the day of the week, the weather, or a rotating supply of product recommendations or articles. You can also build logic that triggers special emails to loyalty members for designated reasons. For […]
30-second summary: Current external effects with the greatest impact on ecommerce business; Losers’ mistakes and winners’ secrets in today’s ecommerce; The crucial role of ad data in the ecommerce strategy; Five data driven hacks to develop an effective ecommerce strategy. According to RedTrack internal research, ecommerce businesses have to deal […]
As anyone buying things on the internet these days can tell you, Amazon matters quite a bit for ecommerce. Let’s look at the numbers. As part of a research report we released in October 2018, we surveyed a number of US-based consumers. 96% of them reported having visited Amazon within the last […]
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Maybe it’s the fact it smells terrible or is pretty much useless when it comes to our daily lives, but that bottle of vinegar rarely gets opened. Sure, you might occasionally use it in recipes, but since grocery stores generally refuse to sell vinegar in quantities less than a liter, […]
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