30-second summary: Brands should continue to diversify their approach to digital content as part of an increasingly important omni-channel marketing approach to today’s digital consumer. Content and data should go hand-in-hand for further optimization and search engine optimization benefits. AI will continue to emerge as a disruptive technology that marketing […]
30-second summary: In their 30+ page ebook, How to Get the Most Out of a Digital Marketing Audit, Footprint Digital, a UK-based search-marketing agency provides guidance on how to correctly perform a digital marketing audit. Footprint defines a digital marketing audit as the inspection of a brand’s marketing activity that […]
30-second summary: Knowledge gap stands as the biggest challenge for AI technology adoption and implementation Our AI Summit 2020 is a cost-free event that aims to equip marketers with the much needed knowledge to adopt AI, realize AI’s true power, and know how to create strategies that can create huge […]
30-second summary: Consumer data is vital to marketers, and CCPA will change the way that data is collected, analyzed, and stored. Go beyond a privacy policy: Your organization should have a comprehensive privacy policy already in place (and publicly accessible), but under CCPA, you must alert users of their data privacy […]
[ccw-atrib-link]
Facebook unveiled its plans for Libra, the new cryptocurrency that could change the future of global payments. Here’s everything you need to know about it. Facebook has rolled out its ambitious plans for a new currency and financial infrastructure that could make our transactions easier. Libra is a new type […]
Last week, we held a CMO breakfast in Chicago with a select group of top-tier marketing leaders. The topic of discussion for this event was “Mastering Search Marketing at Your Enterprise Business,” and we held it in collaboration with Catalyst. The event operated under Chatham House Rule, but here we’ll […]
[ccw-atrib-link]
Right now, my Amazon cart has $250 worth of products in it. They include, but are not limited to, a set of curtains, a dish drainer, and Korean vitamin C serum. I have a record player and some Doc Martens saved for later. What do all these things have in […]
[ccw-atrib-link]