Nikon and Unistellar teamed up on an eVscope 2, an innovative telescope optimized for astrophotography. The unique eye-piece developed by Nikon digitizes the telescope’s live image and uses Unisteller’s “Enhanced […] [ccw-atrib-link]
The Erazor is the first portable electric shaver to be equipped with diamond-sharp ceramic blades. The triple-blade design spins at 6000RPMs and will stay sharp for years as well as […] [ccw-atrib-link]
30-second summary: The driving force behind many B2B marketing initiatives is content creation, but all content is not equal. Some content types are better for closing the deal than others. Tying content to specific stages of the buying cycle has been shown to increase B2B buyer engagement and lead to […]
30-second summary: Communication with customers is critical during the COVID-19 pandemic. Businesses must brace for the next normal if they want to remain relevant. Brands should look for ways to make communication meaningful through video. Not all video platforms are created equal, nor do they serve the same purposes. Coronavirus […]
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Deep and Sussman’s Smart Moves and Smart Moves for People in Charge gave readers checklists for climbing the corporate ladder and taking on leadership tasks. Now, teamed with one of the country’s premiere sales-training firms, they apply the same popular, practical approach to a vital task for any organization: selling. […]
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With rapid advances in digital marketing, data and technology, the journey from awareness to sale can now be very short thanks to eCommerce solutions. You can learn about a product, consider a brand and buy all in one go from a shoppable Instagram post. eCommerce is driving the majority of […]