Rihanna's Quarantine Outfit Is Just as Glam as You'd Expect
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Selligent Marketing Cloud, a marketing automation platform aimed at enabling B2C brands to connect with consumers, recently published the 2nd edition of their Selligent Global Connected Consumer Index. The Index shares insights on how 5000 global consumers feel about personalization, privacy, and brand interactions. Content produced in collaboration with Selligent […]
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When it comes to making high-stakes purchase decisions, consumers usually want an actual person to help them make the right decision. Just having script-reading salespeople isn’t enough, either. Consumers expect brands to have the ability to understand and empathize with their needs and anticipate the pain points they don’t even […]
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The first Amazon Prime Day, a shopping holiday exclusive to Amazon Prime members, took place during July 2015 to mark Amazon’s twentieth anniversary. The event has grown to become one of the most anticipated shopping days of the year, often referred to as Black Friday in July. Prime Day 2019 […]
This past Thursday, we held our latest Martech Happy Hour event at our New York office, together with Surgo Group. Surgo is an intelligence engine that uses data and technology to predict the future. At this event, they gave us some of their predictions on the future of ecommerce. Here […]
Anyone who’s ever tried to go to Ikea on a Saturday morning could probably tell you that retail isn’t dead, despite many, many, many obituaries to the contrary. And while it is a fact that recent years have seen many seemingly unshakable chain retailers closing their doors, other brick-and-mortar businesses […]
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