Why reach for that one warm can when you can pack 2 cold ones for the journey? GSI’s 2-Can Cooler Stack is a double insulated stainless steel can cooler that […] [ccw-atrib-link]
For your equipment, tools, toys, and gear, Sidiocrate is a tougher, more technical storage crate. Designed for stable stacking and custom organization, they feature a straight wall w/ structural ribs, […] [ccw-atrib-link]
30-second summary: The Stackie Awards are presented each year at the annual MarTech Conference, a conference series put on by Chiefmartec.com, Third Door Media, and MarTech Today. There were 48 entries in the 2019 Stackies, with five winners. We reviewed all entries to glean some insights from how all entrants […]
30-second summary: Consumers face a plethora of promotional choices and offers with a need to stand out Marketing and development discord can cause bottlenecks with time to market. In the first ClickZ Tech Talk series, Talon.One CEO and Co-founder, Chris Gerber shares some insights into its API first technology. He […]
30-second summary: From budget cuts to lay-offs, marketers are being pushed to take a long, hard look at their marketing stacks and increase performance. But, reassessing your stack’s value isn’t just about cost per lead, it’s about finding what solutions provide a stellar customer journey. Customer experience is still king, […]
30-second summary: Right now, companies have a critical opportunity to re-evaluate if their marketing automation stacks can keep up with their unique needs while keeping business growth in focus. If your current marketing automation platform doesn’t seamlessly integrate with your other business technologies, it’s time to look for a platform […]
30-second summary: Ascend2’s Martech Stack Optimization survey asked nearly 300 B2B and B2C marketers how are they addressing the challenge of optimizing their martech stack in 2020. 19% of respondents indicated that they’ve implemented a martech stack strategy, while nearly 60% of respondents are currently working on or developing a […]
“Take control over your marketing data.” If you are a marketer today, you’ve heard that advice many times over. Your peers, the consultants you hire, market research firms, vendors, your boss — just about everyone thinks it’s common wisdom. What is also equally common are the failed marketing data warehousing […]
Sales enablement platform Seismic has acquired Percolate, a marketing campaign orchestration and content management platform. Percolate’s technology falls between a “content marketing platform” and a “marketing resource management tool.” Unlike some other CMPs, they focus less on content delivery and more on planning and analyzing marketing campaigns. Percolate was founded […]
If we ever needed any more proof that we are moving into the consumer-led business era, new data from Nielsen which delves into customer disloyalty just might be it. Research published in the Nielsen Global Consumer Loyalty Survey has found that 33% of European consumers (36% in the US) say […]