30-second summary: As per the CMO Survey Report 2020 by Deloitte, the implementation of AI and machine learning is likely to grow in three years to 3.5. As per an article by McKinsey & Company, organizations introducing technology to sales can find ways that deliver double-digit gains in return-on-investment. Automation […]
30-second summary: Comscore’s 2020 State of OTT report looks at Covid-19’s impact on OTT usage and provides an overview of current CTV/OTT trends in the U.S. OTT consumption spiked significantly from February to March of this year, based on average daily streaming hours per household. The “Big 5” streaming services […]
30-second summary: In Deloitte’s 2019 CMO Survey Report, 56% of participants anticipated using AI for content personalization. 33% of respondents foresee applying AI for improving marketing ROI by optimizing marketing content and timing. Mckinsey’s survey found that 44% of companies reduced operational costs and increased business revenue by using AI […]
Our email habits are changing but we’re still heavily relying on this channel for our work and personal messages. Here’s what you need to know as a marketer for Americans’ email habits, according to Adobe’s latest “Email Usage Study.” Email has become an integral part of our daily lives. In […]
There is a growing number of people who are deciding to stay away from Facebook. What are their mean reasons and how should we adapt our marketing strategies while targeting them? There are more than 2 billion monthly active users on Facebook. It is still the most popular social media […]
Mary Meeker’s annual Internet Trends Report gives us very useful insights into all the trends that shape the Internet landscape. There are more than 300 slides that present the latest trends on the Internet. We wanted to make it easier for you to focus on key insights so we’ve highlighted […]
The internet as we know it today began with one of the first internet browsers, Mosaic, which launched in 1993 and was at the forefront of making the internet easily accessible to non-techies. Just a couple years later, the real revolution of what the internet would become started with the […]
At some point, we’ve all gotten a bill from the electricity company that was significantly higher than we anticipated. Most of those bills come with monthly or year-to-year usage estimates, but those graphs are generally… [ccw-atrib-link]
Internetna prodaja - Kaj je in kako začeti s spletno prodajo - Valko.si: […] 1 – Whatshotnow […]